Case Study: SBEE Cables India Limited – Access to large scale international projects with BASEC approved cables
SBEE Cables India Limited is a well-established independent cable manufacturer headquartered in South India. Established in 1979, the company has grown to provide cable products specifically designed for several different markets to meet customer demand for high quality cable solutions. SBEE operates across a broad spectrum of sectors including but not limited to automotive, building and construction, energy, rail, telecommunications, IT and pharmaceutical. Partnering with BASEC for product approvals, ISO management systems and CPR certificates, supports SBEE in their mission to deliver high-quality cable solutions across the diverse industrial sectors around the world.
Driving Global Growth
The primary motivation behind developing cable ranges to meet BASEC approval was to elevate SBEE’s position in international markets. With advanced manufacturing capabilities and a commitment to cost efficiency, SBEE sought to create products that could meet the stringent requirements of global buyers while remaining competitively priced. BASEC approval provided a vital differentiator, signalling that SBEE’s products adhere to the highest industry standards.
By gaining BASEC product certification, SBEE is able to demonstrate compliance with standards including BS EN 50525-2-11:2011, BS EN 50525-2-31:2011, BS EN 50525-3-41:2011 and BS 6231:2006, meeting the expectations of contractors, consultants, and regulatory bodies worldwide. This has not only opened up new market opportunities but also strengthened the company’s reputation for reliability and quality.
Trusted symbol for stakeholders
These certifications have enabled SBEE to qualify for large-scale infrastructure and industrial projects around the world, creating new opportunities for growth. The BASEC mark of approval is a trusted symbol for stakeholders, helping SBEE differentiate itself in competitive markets.
Kishore Kumaar, Director at SBEE Cables India Limited comments;
“The decision to collaborate with BASEC was driven by the organisation’s global reputation as a leading authority in cable testing and certification. BASEC’s UK-based operations played a crucial role in facilitating international acceptance of SBEE products. More than just a certification body, BASEC provided SBEE with comprehensive support in the form of rigorous testing, quality assurance, and ISO systems approvals.”
International high-profile projects
SBEE has supplied their approved cable products across a wide range of high-profile projects worldwide. Examples include projects led by international contractors in Bahrain and Saudi Arabia, supplying major distributors in the UK and the Middle East, and industrial building contractors within the UK and Saudi Arabia.
The company has also provided cables to significant multinational organisations, including a major Indian pharmaceutical company in Malaysia and the world’s largest food and beverage company for projects in Switzerland, South Africa (including the Agure Project), Tanzania, and various industrial plants across the African continent.
Further, SBEE has built long-standing partnerships with global technology and engineering organisations such as ABB, Siemens, Schneider Electric, GE, and Alstom. In India, SBEE has contributed to every major metro rail project, including Delhi, Mumbai, Bangalore, Kolkata, and Chennai metros—testaments to the brand’s quality and consistency.
Meeting high standards of safety and performance
At the forefront of SBEE’s partnership with BASEC is the value it adds to customer relationships by instilling confidence in the product’s performance and reliability. BASEC’s globally recognised certification acts as an endorsement, enhancing SBEE’s visibility and credibility in both mature and emerging markets.
Another major benefit is the comprehensive testing regime provided by BASEC, which includes type testing, routine batch testing, and regular surveillance audits. These rigorous assessments ensure SBEE’s products consistently meet high standards of safety and performance, reinforcing the brand’s commitment to quality.
The association with BASEC also supports SBEE’s strategy of delivering high-quality products with competitive pricing and faster lead times. By maintaining these standards, SBEE continues to distinguish itself from uncertified competitors and sustain its growth in high-value international markets.
View the certificates SBEE holds for their cable products here or contact the team to learn more about cable testing and certification with BASEC.
